What's in a name?

Vaalia is the Finnish word for "to cherish, treasure, foster, nurse or nurture (to treat kindly and with extra care)." 


Our Story

Founder and CEO, Morgan Sherwood

Founder and CEO, Morgan Sherwood

Morgan and her advisory board care passionately about making the lives of couples easier. For the past several months, they've been researching, speaking with real couples, and talking to some of the best couples therapists in the industry in an effort to create a service that's truly beneficial for people.

Morgan has worked in technology since 2003, most notably at Slide and Get Satisfaction. She has a strong back ground in Customer Success and Product. This is her first startup.